OVERVIEW

The Ultimate Business Launch course by Careers in Fitness teaches learners the fundamental business skills needed to establish a successful Personal Training business, and provides a springboard to increase client numbers and revenue. This is a specific fitness business course and  the content has been produced by former personal trainers with experience in growing PT businesses. The course is undertaken online in your convenience from any mobile device, and covers a host of useful topic areas, such as unique business concepts, target markets, business planning, marketing and sales.

The course is therefore ideal for any fitness professional who has recently qualified as a Personal Trainer and who wants to get the best start and to grow their fitness business as efficiently as possible. Personal Trainers with established businesses will also benefit from some of the useful tips found within the course, as will any other fitness professionals who may be in need of some direction and guidance in terms of increasing their earning potential.

CPD POINTS

 None – however this type of learning activity contributes towards CPD and is beneficial as an addition to a CV

ENTRY REQUIREMENTS

None

Topics

Research

Your unique business idea

Your target market

SMART goal principle

SWOT analysis

Setting up your business

Your business plan

Planning and testing your marketing

The seven habits of highly effective people

Packaging and pricing

Terms and conditions

Marketing

 Sales

Selling benefits and solutions

Buying signals

Communication

Follow up

Data protection

Data management

DELIVERY

Online learning

ASSESSMENT

Portfolio of evidence